How to attract scarce talent in the pharmaceutical sector… without breaking your salary structure

Nicolas Grancher • 26 décembre 2025

Attracting scarce talent in the pharmaceutical industry has become a strategic challenge for companies. Between the growing number of R&D projects, the rapid expansion of bioproduction, increasing regulatory complexity, and the emergence of new roles, qualified profiles are becoming harder and harder to find.


Biostatisticians, quality assurance managers, validation engineers, compliance specialists, regulatory affairs experts, and pharmacovigilance professionals all share one thing in common: they are highly sought after, difficult to convince, and often already employed.



Faced with this tight labor market, many companies believe they have only one option: outbidding competitors. However, significantly increasing salaries is neither sustainable nor equitable. It weakens internal compensation policies, creates pay disparities, fuels internal tension, and drives a salary inflation cycle that ultimately harms employer branding.


The good news?

There are powerful strategies to attract scarce talent without breaking your salary structure.

1. Rethink the value of your offer rather than just the salary


Candidates don’t choose only a number. They choose a context, career progression, impact, and purpose.


When a company struggles to attract talent, it’s not always a salary issue:

It’s often a problem of poorly communicated or poorly perceived employer value proposition.


What Rare Talent Really Wants


In the pharmaceutical sector, scarce candidates often express four major expectations:


A stimulating environment (complex projects, cutting-edge technologies, international challenges).

Clear progression (career development, training, internal mobility, skill enhancement).

A supportive manager (leadership based on trust and development).

Tangible impact (contributing to projects that have a real effect on patients).


If you’re not the company offering the highest salary on the market, that’s okay.


But you must be the one who best explains why working with you is a smart and sustainable choice.


2. Work on your attraction strategy upstream


To attract talent without overpaying, make your organization naturally desirable before you even need to recruit.


Increase your visibility on critical roles


Pharmaceutical companies that succeed in attracting top talent:


Communicate regularly about their projects.

Showcase their employees.

Highlight their technologies.

Explain their patient impact.

Promote their scientific partners.

Talk about innovation, pipeline, culture, and decision-making processes.


Scarce talent wants to work in a company:

Whose challenges they understand.

That seems serious.

That inspires them.


If your competitors communicate more than you, they will attract more than you.


Invest in your employees as ambassadors


Rare profiles are sensitive to word-of-mouth.
They want to hear about a company… from those who work there.


This can include:

LinkedIn visibility of your teams.

Video testimonials.

Speaking engagements at conferences or webinars.

Highlighting successful internal career paths.


Your employer brand is credible only if it is embodied.


3. Offer a flawless candidate experience


In rare roles, most companies fail before even making an offer…
Simply because their process is too slow, unclear, or impersonal.


Speed up your process


A scarce candidate may receive 3–5 approaches per week.
If your process lasts 6 weeks, you’ve already lost.


Goal: 10–15 days maximum between first contact and final decision.


Show attention


What makes a difference:

Personalizing interactions.

Showing you’ve read their profile.

Explaining why they fit your needs.

Highlighting their skills during the interview.


Scarce talent dislikes anonymity.


Help them envision themselves in the company


Rare candidates need to think:


“I see myself working here.”

To do this:

Arrange a meeting with their future manager.

Give them a tour of the office or unit.

Show them a concrete project they could work on.

Share internal success stories.

Even without increasing the salary, you increase the likelihood of their commitment.


4. Offer more flexibility instead of more money


In pharmaceuticals, some roles require on-site presence.
But many can benefit from increased flexibility, which is a powerful attraction lever.


Scarce candidates value:


The ability to work remotely 2–3 days per week.

Flexible hours.

A culture of trust.

Autonomy in organizing their work.

You could offer a 15% salary increase… or 2 remote days:
for most talent, the latter option is more valuable.


Flexibility = attractiveness without extra cost


This is one of the most “cost-effective” levers to attract rare profiles:

It doesn’t disrupt pay scales.

It doesn’t create internal jealousy.

It improves overall satisfaction.


5. Offer real development opportunities


In the pharmaceutical industry, scarce talent wants to grow, learn, and progress.


Two questions always come up:


“What will my responsibilities be in 12 months?”

“What could I become here in 3 years?”


If you don’t have a clear answer, even a high salary won’t be enough.


What you can offer (without spending more)


A personalized development plan.

Funded certifications (QA, QP, Lean, Data…).

An internal mentor.

Access to cross-functional projects.

Internal mobility possible after 18–24 months.


A scarce candidate rarely compares salaries

They mostly compare the future within the company.


6. Make your managers attractive


A good manager can make an average salary acceptable.
A bad manager will repel even with a high salary.


To attract rare profiles, invest in:

Manager training for interviews.

Interpersonal communication.

Feedback skills.

Talent management.

Clarity of expectations.


Managers are often the reason a talent says yes… or no.


Scarce candidates want to work with someone:

Who respects them.

Who listens to them.

Who challenges them intelligently.

Who helps them grow.

Who understands their expertise.


If your top talent joins your best managers… you no longer need to overpay.


7. Build an internal culture that’s worth gold


When a rare talent hesitates between two companies, they choose the one where:


They feel understood.

They won’t get lost in bureaucracy.

They can propose ideas.

They won’t waste time in absurd procedures.

They can balance work and personal life.


These elements cost nothing… but deliver a lot.


You must clearly answer:

How are decisions made?

How are initiatives recognized?

How do you avoid silos?

How do you acknowledge results, beyond salary?


Your culture is as powerful (and sometimes more) a magnet than your salary.


8. Recruit rare talent differently


To attract in-demand profiles, traditional methods no longer work.

Forget generic job descriptions


A rare talent will never respond to a standardized ad.


They want to:

Understand the project.

See the challenges.

Feel the impact.

Perceive the technical hurdles.

Your job descriptions should be marketing, not administrative.

Look for potential, not clones


You’ll gain a lot by broadening criteria:

Candidates from other industries with transferable skills.

Junior profiles with high motivation.

Senior profiles capable of evolving in cross-functional roles.


In a scarce market, the winning company recognizes future talent before anyone else.


9. Focus on the overall package rather than base salary


Increasing base pay by 12% hits the pay grid.
But enhancing the overall package often has no impact on salary policy.


You can play on:

Better-calibrated collective or individual bonuses.

Extra vacation days.

Greater transport coverage.

Contribution to training.

Conference participation.

Premium work tools.

Remote work allowance.

Days dedicated to internal innovation.


A candidate looks at the overall experience, not just the salary.


10. Be radically transparent from the start


Transparency is not a risk; it’s a strength.

Explain your pay scale.

Explain why you cannot exceed a certain threshold.

Explain what you can do differently.

Explain what you can offer over 12 or 24 months.


Rare talent respects a honest company more than one that promises without explaining.


Transparency = trust
Trust = acceptance of a reasonable compensation

Conclusion: Attracting talent without overpaying is possible… if you are strategic


To attract scarce talent in the pharmaceutical sector without breaking your pay scale, you need to activate levers that few companies truly focus on:


A clear, embodied, and inspiring employer value proposition.

Smart flexibility.

A fast and human candidate process.

Concrete development opportunities.

Well-trained and attractive managers.

A culture that makes people want to stay.

Modern communication.

Total transparency.


Salary remains important.


But it is no longer the only argument, nor the most decisive one.
Rare talent wants more than money:
they want an environment where they can grow, progress, contribute, and feel valued.

If you become that kind of company…


you won’t need to overpay to attract the best.

FAQ

  • Do you necessarily have to increase salaries to attract these profiles?

    No. Salary plays a role, but it is not the main lever for a rare candidate. Studies and real-world experience show that environment, career progression, impact, quality of management, and flexibility often matter more than a few extra percentage points on base pay.

  • How can you convince a rare talent without increasing the base salary?

    By strengthening your employer value proposition:

    Stimulating projects

    Clear professional development

    Attractive company culture

    Flexibility

    The role of the manager

    Plus a fast and personalized recruitment process.

  • What are the main expectations of in-demand (scarce) profiles?

    Most of them want:

    A stimulating technical environment

    Opportunities for career growth

    A supportive manager

    Tangible impact on patients

    Flexibility in work organization

par Nicolas Grancher 9 janvier 2026
Chimiste senior en polymères (M/F/X) – Contrat permanent – Région de Bruxelles (Belgique)
Polymer in a hand
par Nicolas Grancher 9 janvier 2026
Senior Polymer Chemist (M/F/X) – Permanent Contract – Brussels Area (Belgium)